What GDPR means for customer loyalty

There are all sorts of articles online trying to help people understand the…


The top 5 ways to make loyalty programs more effective

As consumers grow more empowered, with more control and choice than they've…


Expiring points and what they tell us about customer loyalty in 2017

Expiring points should act as an eye-opener to the industry at-large. There…


Collaboration with common loyalty currencies

Collaboration with common loyalty currencies is the best way to generate more…


Loyalty Point Liquidity drives Customer Engagement

The key to getting customers once again actively involved in loyalty program…